The California Department of Motor Vehicles believes that the terms “autopilot” and “fully autonomous driving” are misleading to consumers and create a false impression of driving safety. This is reported by CNBC.
A person does not just need to get into the car and set a route, as stated in the advertisement, but also constantly control the functions of the autopilot, which is already mentioned on the Tesla website.
According to the petitioners, the incorrect advertising used in Tesla’s promotional materials in California should be replaced. In particular, correct the description and positioning of the autonomous control systems, as well as tell about the limitations of the functions reported on the official Tesla website. Otherwise, the agency will insist on revoking the company’s license to sell electric cars in the state. Owners of already sold cars will not be affected by these restrictions.
The company has 15 days to respond to the allegations and explain its position. By the way, this is not the first time that Tesla has been accused of using incorrect wording in advertising products. For example, in 2020, a Munich court banned the company from using the word “autopilot” in Tesla ads in Germany.