A new function has started working on Zen: now in posts and articles you can use the @ sign and a short URL to mention another channel, to which a link will appear. Soon this option will be extended to other formats – broadcasts, long videos and short videos.
As noted in Zena’s blog, the new option will help authors collaborate, and joint posts with different channels work as good advertising.
The main goal of partner publications in Zen is to expand the audience. To search for potential partners, the platform suggests turning to the section with recommendations (under the publications of authors to which a person is subscribed, there will be a selection of similar topics) or find channels through search (a block with a list of relevant ones will be issued upon request).
You can read more about joint publications in Zen here.